Chris Spavin

Senior Manager, Global Marketing & Communications, KPMG

Chris Spavin is a senior strategic marketing professional at KPMG International, responsible for leading marketing and communications for the Global Government & Public Sector practice. His experience features a geographic and cultural blend of traditional marketing communications and in-depth digital/social in the professional services and non-profit/government sectors.

Session (Saturday)

Session 3: Lessons from B2B

Main Meeting Room

What does a business-to-business audience need from us as content creators?