Elizabeth Robichaud

Marketing Automation Specialist, PointClickCare

Elizabeth Robichaud is a professional communicator and Marketo Certified Expert specializing in B2B marketing operations and automation. She has a post-graduate certificate in corporate communications from Centennial College and earned her BA at Bishop’s University. Elizabeth is a firm advocate for process documentation and volunteers with Girl Guides of Canada.

Session (Saturday)

Session 3: Lessons from B2B

Main Meeting Room

What does a business-to-business audience need from us as content creators?